The End of Yahoo Search

Having waited months for the final OK, Yahoo's search platform is now officially powered by Bing. Testing of the integration was ongoing for the last several months and search users saw results very similar to Bing's. Some search results still vary on Yahoo because they still add their own little touches to the search listings but for the most part, users will be seeing the … [Read more...]

How Search Engines Treat the No-Follow Differently

No-follow links are those links which have the HTML attribute of "nofollow" and can be seen simply by right-clicking on a text link and selecting properties. If you are using Firefox, the little window will display several characteristics for the link. One of them is called Relation. If you see a nofollow after it instead of external, the link you just checked is a no-follow … [Read more...]

Google Bombs Defused

In my past article about Google bombing where I mentioned how current President George W. Bush ranked for the term "failure", I discussed how this technique could be used to manipulate rankings and even hurt a competitor's business or a person's name. Matt Cutts, of Google, announced that they have changed the algorithm to reduce the effects of this problem. Reports have come … [Read more...]

MSN Adcenter $200 Ad Promo Code

Any webmaster who hasn't signed up for Adcenter yet now has a great reason to sign-up as an advertiser. For a limited time, new advertisers get a free $200 credit after a $5 activation fee to open the account. Code: DM-2-1106 or by clicking here The code is valid till 1/15/07. Great find courtesy of Aaron Wall. … [Read more...]

Link Exchangers Beware: Banning Sites

Search Engine Watch has a post about the first documented case of being banned on for doing link exchanges. Your site is acquiring links through posting to or exchanging links with sites unrelated to your site content. Techniques which attempt to acquire unrelated spam links in order to increase ranking are considered spam and your site has been excluded from … [Read more...]