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Digital Marketing Expert, Anthony Yap

Time-Tested Marketing That Gets Results

directory submissions

Directory Submissions Primer

What are Web Directories? Prior to search engines, the web was a confusing mess of websites that made it difficult for users to find information they wanted. Thus, web directories were born. Web directories served the purposes of organizing information on the web through a strict human-edited review process. Sites are listed in relevant pages of the directory so users … [Read more...] about Directory Submissions Primer

Optimization after the Jagger Update

Jagger is the name of the latest major Google Algorithm update. This update was done in three phases: Jagger 1, 2, and 3. These major updates are referred to as the 'Google Dance' and used to be done on a monthly basis before they switched to a continual update of the SERPs with major updates every three months. Since this latest Google update, it has caused many sites to … [Read more...] about Optimization after the Jagger Update

DMOZ Listings for Free

DMOZ.org aka the Open Directory Project is the largest, most comprehensive human-edited directory of the Web. This directory is built and maintained by a global community of volunteer editors. Submission to the directory is free-of-charge. Many site owners have tried submitting their site for inclusion into this free directory but failed to gain acceptance for various … [Read more...] about DMOZ Listings for Free

Optimized URLs For Search Engine Rankings

Your site URL plays an important role in several areas: Branding - If you provide products and/or services, having a easily identifiable name helps associate that product or service with your company. Let's say you provide travel information. By having a URL like travel.com, you instantly brand yourself with that service and become an authority. Of course, URLs like … [Read more...] about Optimized URLs For Search Engine Rankings

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