Here are the latest figures released on the search market from eMarketer. Use of search increased 55% in December 2005 from 3.3 billion in December 2004. Google increased its share of the market with nearly 49% of all searches and saw it's site search use rise by 75% compared to the year earlier. Yahoo saw it's site search rise by 53% while MSN saw 20% more. While … [Read more...] about Growth of Search Sector & Optimization Goals
search engine optimization
Optimization after the Jagger Update
Jagger is the name of the latest major Google Algorithm update. This update was done in three phases: Jagger 1, 2, and 3. These major updates are referred to as the 'Google Dance' and used to be done on a monthly basis before they switched to a continual update of the SERPs with major updates every three months. Since this latest Google update, it has caused many sites to … [Read more...] about Optimization after the Jagger Update
Exploding Web Growth
According to NetCraft, a October 2005 survey yielded responses from 74,409,971 sites. During the height of the dot-com boom in 2000, the annual mark of 16 million. In comparison, 2005 added 17.5 million sites, the strongest year ever. While the dot-com bubble may have burst, the interest and involvement of people and businesses in all things online is at an all-time high. … [Read more...] about Exploding Web Growth
Interview with Google’s Matt Cutts
Aaron Wall of SEOBook did a great interview with Google engineer Matt Cutts and it can be found here. He comments on SEO techniques being construed as possible spam: Lots and lots of search engine optimization is white-hat and not spam at all. Things like making a site more crawlable, tweaking the words on a site based on what users type in or what you see in your server … [Read more...] about Interview with Google’s Matt Cutts
Unwanted Adsense Ads Blacklist
Google Adsense is a great tool to monetize a site -- especially if you don't have a product/service to sell and you are not promoting affiliate products. For those running content sites with adsense as a revenue source, however, you may find that at times you get low quality ads that really don't reflect the quality of your site. For search engine optimization experts, we … [Read more...] about Unwanted Adsense Ads Blacklist