With the patent office workers swamped with patent applications and a shortage of manpower, patent filers have been able to get a higher number of patents approved. Google filed a patent and now the others are following suit. There are five new patents - 2 Google patents, 1 MSN patent, and 2 Yahoo patents. According to Cr8asiteforums.com: Variable personalization of … [Read more...] about A Race for Patents
Google Launching Classifieds
Classified advertising is a $100 billion-plus industry worldwide. With such a lucrative market, Google is in talks to launch classifieds via partners like Classified Intelligence according to its news release. Google is also seeking classified advertising sites like CareerBuilder and Adicio for direct feeds of listings which would complete its local coverage in search … [Read more...] about Google Launching Classifieds
Being in Number One Position
How important is it to optimize your site for the number one position (or as close to number one as possible)? Well, in a recent report by Thorsten Joachims at Cornell on the recent study of click-through data[PDF], it becomes *very* clear being number one makes a HUGE difference in click-through-rates and therefore your profitability. Jakob Nielsen explains more in his … [Read more...] about Being in Number One Position
Personalized Search Results with ‘Remove Result’
Google is currently beta testing a new option that lets you determine what results show up the next time by removing results you don't like from your personalized search results. Matt Cutts, the Google engineer, has more details on how you can try this out at his blog. Could this be the future of search where everyone sees different results? With all the spamming going … [Read more...] about Personalized Search Results with ‘Remove Result’
Unwanted Adsense Ads Blacklist
Google Adsense is a great tool to monetize a site -- especially if you don't have a product/service to sell and you are not promoting affiliate products. For those running content sites with adsense as a revenue source, however, you may find that at times you get low quality ads that really don't reflect the quality of your site. For search engine optimization experts, we … [Read more...] about Unwanted Adsense Ads Blacklist